About the client

The Zig Zag Cafe in Marsfield has been the area's most popular cafe for decades. It's fully licensed and offers a variety of quality cuisines, excellent coffee and fresh pastries. 

In September 2017, The Zig Zag Cafe engaged Day Dream Websites to build their new website. 

Quick facts

  • Client Zig Zag Cafe
  • Sector Hospitality
  • Start date 2017
  • Project length 2 months

What we did

The journey in detail

Our tried and tested process

We listened to our client

How we did it

To ensure there was a common understanding of the project goals, we met with Quynh - the owner and operator, and reviewed the business’s existing website. We listened to Quynh’s pain points and the ambitions for the new website.

We took a good look at Quynh’s business goals

The aims of this project were to:

  • create a website that generates more interest in our Quynh's cafe
  • highlight the quality food and coffee that the cafe offers, and
  • communicate to the visitor that the atmosphere of the cafe is welcoming and friendly.

We then came back to our client with a tailored road map to turn the website into an effective marketing tool that would both showcase its success and generate new business.

listening and learning from clients
listening and learning from clients

How we solved the problem

We built a professional website that uses a beautiful design and engaging content to generate interest in our client’s quality offering.

We made the process of building the new website smooth and straight forward for Quynh by running the project in a very well planned and personal way. We visited Quynh in person often to walk her through each major project milestone.

We also continually checked in with our client to ensure Quynh was both informed and happy with the work being done on her site.

planning the project
We created a plan to solve
the challenge for our client.

What we delivered

This project was delivered on time and on budget. Each and every pain point was addressed and solved by this new website. Some key results are:

  • our client’s website now has more engaging content which highlights the benefits of their offering
  • the website is easier to use, especially on mobile devices, and
  • potential customers are now seeing a more professional and modern website.

Quynh, the business owner, received nothing but compliments on the new website and he in-turn, passed on his thanks to Day Dream Websites.

Old website New website
Up-to-date information No Yes
Recent photos No Yes

See what our client told us about what we delivered.

Responsive website built by Day Dream Websites
We delivered a solution,
in the form of a new website.

Stats and facts

Homepage of a Sydney cafe
  • Uptime 15% increase
  • Time on site 25% increase
  • Bounce rate 63% decrease

Tim's team members were so helpful and personal. They sat with us in person to understand our pain points and the goals for our new website. Quynh, Business owner
Zig Zag Cafe, 2017 Cafe website design reference Cafe website design reference Cafe website design reference

Ready to talk to an expert?

Call us on 1800 918 233

Or email us and we’ll reply within 1 business day.

Talk to us in person

Talk to us about improving your business with a better website.

Visit us at

Level 4, 17-19 Bridge St.
Sydney, 2000
(minutes walk from Wynyard and Circular Quay)

You can phone us on:

(02) 8006 4233

map location

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